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Bahria Town International Food Festival (BTIFF) is a ‘YPR Worldwide’ initiative ‎that rejoices and celebrates the diverse & global food & music offerings. BTIFF ‎shall be experiencing some renowned international food chain brands with ‎culinary experiences, renowned vloggers & chefs indulging, cooking competitions ‎and other activities meant for everyone.

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✔ Over 100 Stands
✔ Live Cooking
✔ Food Workshops
✔ Cooking Theatre
✔ International Music Concerts
✔ Family Amusement
✔ Mega Laser Show
✔ VIP Lounge (invitation access only)‎

 

BTIFF is a marvelous platform for both new and existing restaurants & food ‎chains. BTIFF gives a high-end opportunity to sell food products and showcase the ‎best offers to a large public. It is an excellent opportunity for food brands & chains ‎to conduct market research in Pakistan and testing for new ideas/dishes.

BTIFF’s aims to bring international communities together with Pakistan by ‎celebrating harvests. The primary goal of BTIFF is to reintroduce value into global ‎food systems and food culture. Communities globally will become aware of the ‎necessity of resurrecting their traditional food practices and production, resulting ‎in enhanced local resilience and food security. At BTIFF, they shall be beautifying ‎their meals by presenting traditional dishes and explaining and recording the ‎cultural and ecological connections between nations. BTIFF envisions to become a ‎diverse community-driven activity that empower people from the ground up.

History & Philosophy

The story begins with our enthusiasm for food & music. A convergence of joyful ‎celebrations from some of the world's best cuisines along with music. Delivering a ‎unique opportunity to interact, share passions, and indulge in freshly-prepared ‎food from all around the globe.‎

Food Tourism

BTIFF is a big-time opportunity for all exhibiting food brands to become an ‎important aspect of the burgeoning food tourism business, globally. BTIFF ‎provides the real potential to improve social sustainability while also boosting the ‎visitor/tourist industry in the country. People shall be visiting BTIFF from all over ‎the world, with more than 40,000 plus in three days, majorly because of culinary ‎tourism. At the same time, BTIFF shall be associating with international tourism ‎institutions as well, in order to celebrate, enhance and promote the local and ‎international food culture. ‎

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